The MILK Makeup Cooling Jelly Tint was one of the most (and still is) one of the most buzzed about new products in the beauty industry. Working closely with the MILK Makeup creative team, Highness was tasked to create a warehouse candy rave to celebrate the launch of this bouncy and bold new product. We built out a 50’ video cube that highlighted the brand's new ad spots while mixing in some bold text of words describing the product's qualities.